Recipe for a Perfect Logo (infographic)
Image credit: David Joyce | FLICKR Original blog post: […]
View ArticleSix Writing Secrets You’re Born Knowing
Guest post by John Forde, Copywriter’s Roundtable On my way to the AWAI Copywriting Bootcamp recently, I thought back on just HOW MANY things we’ve covered from that stage. One of the many things my...
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Guest post by Robert Campbell, Maui Printing Company. Given the rate at which advertisers and marketers have been jumping on electronic media bandwagons these days, it seems that print (still the most...
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by Gerry Bonetto for Graphic Design USA, August 2016 There’s a very popular myth out there about the relationship between print on paper and forests. You may have even heard your clients say, “Cutting...
View ArticleThe Revenge of Analog
The Revenge of Analog: Real Things and Why They Matter By David Sax Review by MICHIKO KAKUTANI, NY Times, December 5, 2016 Editor’s Note: As one who designs almost exclusively for print, I appreciate...
View Article7 Good Reasons to Work with a Professional Graphic Designer
(Adapted from a 2012 post) I so appreciate entrepreneurs and the courage it takes to launch a new business. The vision it takes. The optimism, commitment, drive, passion, sense of purpose, confidence,...
View ArticleThe Three C’s of Copywriting
As creative entrepreneurs and business owners one of the most important tools you have in offering your programs, products or services is the copy you use to communicate your marketing message. To...
View ArticleThe Right Time to Rebrand
EDITOR’S NOTE: If it’s time to freshen your brand, we’d love to help. How many of these factors are true for your organization? Guest post by Mike Wicks When it comes to rebranding, there can be big...
View ArticleThe Art of “Yes and…”
"Yes and..." is one of my favorite take aways from To Sell is Human by Daniel Pink. He says we are all salespeople, whether we're selling goods and services, ideas, or otherwise trying to persuade...
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